When attracting traction for your website and building your brand for long-term business, we at Online Impact 360 leave no stone unturned. Offering you many services in advertising, campaign management, client acquisition, web design, and search engine optimization, we are a team of tight-knit digital marketing professionals who work closely to skyrocket your business, get necessary engagement, and generate long-term revenue. In the past several years of functioning as a business, Online Impact 360 has worked extensively to make dreams come true for many clients. Don’t believe us quite yet? Then, take a look at our online marketing agency case studies below.
Case Study 1: Built Local Business For A Small Family
Background
Paula, a bakery owner, struggled to get a solid social media presence for her business and turned to our agency for help. The traditional marketing methods were not doing her any good. She needed a fresh approach and a new way to solve her problems.
Strategy
That’s where Online Impact 360 came into the picture. They combined engaging social media content with targeted local advertising using Facebook & Instagram ads. The history of the baker, some of her best recipes, and the story behind this were also shared with the team.
Execution
Some of the things that Online Impact 360 did were creating high-quality content, some BTS videos, and baking processes with a specific focus on the quality and dedication of videos. Social media platforms were utilized for interactive campaigns, encouraging customers to share their favorite memories associated with the bakery.
Results
The campaign went viral locally, and foot traffic increased significantly. Online orders surged, and the bakery saw a 30% boost in revenue within the first quarter. The community engagement on social media created a loyal customer base, ensuring the bakery’s continued success.
Case Study 2: Growing Business For A Fashion Boutique
Background
Rachel, a high-end fashion boutique owner struggling to break into the competitive e-commerce market, sought our expertise. Despite offering unique and stylish products, they were not getting the online visibility they deserved.
Strategy
Online Impact 360’s digital marketing team devised a strategy focusing on brand storytelling and influencer collaborations. The aim was to create an aspirational online presence that resonated with the boutique’s target audience.
Execution
Online Impact 360 crafted a visually stunning website mirrored the boutique’s in-store experience. Social media influencers were strategically chosen to showcase the brand, sharing their stories of falling in love with the boutique’s exclusive collections.
Result
The boutique experienced a significant uptick in online sales, surpassing its initial goals. The influencer collaborations garnered attention from fashion enthusiasts, and the boutique’s social media following increased by 150%. The brand successfully positioned itself as a trendsetter in the competitive world of online fashion.
Case Study 4: Rebranding A Local Coffee Chain
Background
Rick, a well-established local coffee shop chain owner, faced declining foot traffic due to increased competition from more extensive franchises. They sought our assistance in rebranding to appeal to a younger demographic and regain their market share.
Strategy
The team of Online Impact 360 developed a comprehensive rebranding strategy that included a fresh logo, updated interior design for the coffee shops, and a digital marketing campaign aimed at connecting with millennials and Gen Z.
Execution:
A social media campaign was launched to showcase the revamped coffee shops, emphasizing the cozy atmosphere and unique, locally sourced coffee blends. Influencers known for their love of coffee were engaged to create authentic content, sharing their experiences with the new menu offerings.
Results
The rebranding efforts resulted in a 25% increase in foot traffic within the first month. Social media engagement soared, and the hashtag associated with the rebrand trended locally. Not only that, the coffee shop successfully repositioned itself as a trendy, community-focused brand, attracting a younger customer base and revitalizing its image.
So, that was a look at some of the best-case studies Online Impact 360 has created in the past several years. If you want more details about its services, do visit www.onlineimpact360.com. You can also schedule a free consultation call on https://onlineimpact360.com/ to understand the offering and services thoroughly.